This article reflects the importance of indigenous media as product and process and offers a model of cooperative, trans-national, indigenous media making. Utilizing the work of the Chiapas Media Project CMP/Promedios which, over the past ten years, has trained over 200 indigenous men and women in basic video production, built and equipped five Regional Media Centers in Zapatista territory with digital video production, post-production, audio and satellite internet access, enabled the production of 24 videos for international distribution and provided the means for hundreds of videos utilized internally by the indigenous communities in Chiapas. This hands on project enables us to analyze how the communities in Chiapas adapt video technology as an important tool for internal communication, cultural preservation, human rights and as a vehicle for communicating their own truths, stories and realities to the outside world. This piece explores the important role for "outsiders" to play as collaborators with indigenous communities/organizations in fostering media initiatives – namely in the initial transfer of media technology, creation of infrastructure and sustainability.