The Visual Anthropology Program at the Autonomous University of the State of Morelos (PAV-UAEM) began in 2005, based initially on the model of the Granada Centre for Visual Anthropology at the University of Manchester, UK. However, the disparities between both programs in terms of educational, technical and economic resources meant it was necessary to develop methodologies and strategies for audiovisual production that were better suited to the local context. After 10 years, the program is centred on an optional, one semester course in visual anthropology for undergraduate students which has led to the production of more than 70 ethnographic documentaries, which are normally accompanied by short written essays on the issues they address. This article analyzes the achievements and difficulties of the methods developed at the PAV-UAEM, and discusses the anthropological concerns of the students who have participated in the program.